•-• 

Riel Jaramilo Hilario:

How to create your art market without selling your soul

If you do want to go into the Art Market and find your place via the art sales route, then I recommend that you follow simple business concepts. There are nine steps.

1) Determine your Unique Value Proposition by assessing your competencies and competitors

2) Know your Unfair advantage over your peers and competitors

3) Have a range of creative or artistic problems (technical, material or iconograohic bahala ka

4) Know who are you trying to sell your work to(target market)

5)Find your channels to your market (clients)

6) Know how to calculate your costs and returns as your revenue or income

7) Have a way to measure your performance (sales VS inventory)
8) Create your Brand

9) Create your Market Products